![]() ![]() YouTube: Likes, comments, shares, downloads, savesĪre you ready to calculate your engagement rate? Use the calculator below to find out your engagement rate by post.LinkedIn: Likes, comments, reposts, shares via private message, custom button clicks.Twitter: Retweets, mentions, comments, use of branded hashtags.Facebook: Reactions, clicks, comments, shares, private messages.Instagram: Likes, comments, shares, saves, DMs, profile visits, Story sticker taps, clicks on the “Get directions” button, use of branded hashtags.Common engagement rate metricsĭepending on the social channels you use, you may choose to include all or some of these metrics when calculating your social media engagement rate: Calculate it on a post-by-post basis or for an entire campaign - for any social network. Bonus: Use our free engagement rate calculator to find out your engagement rate 4 ways fast.
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